A nationwide magazine takeover that turned small business owners into heroes.

The work: As a major financial institution, Synchrony cares about supporting small businesses. To get the word out, we created the Synchrony Pillars Project to honor owners who are changing what’s possible in their communities. We took over Inc. Magazine nationwide, and brought all our Pillars to New York City for a two-day leadership summit on entrepreneurship in America.

What I did: Creative direction throughout the editorial process, partnered closely with Inc. Magazine, oversaw art direction and photography, wrote copy

Agency: Giant Spoon